
At Avonmore, we decided that we wanted to help and support the
great work they do at Barretstown. We think what they do there and
the way that they do it is brilliant and we want to give more
people who require it the opportunity to benefit from the help that
they offer. That's why we have set our hearts on helping them raise
the much needed funds in order to allow even more families the
chance to go.
If you haven't heard of Barretstown
before it's a specially designed camp, based in Kildare near the
foothills of the Wicklow mountains, for children with serious
illnesses - primarily cancer and serious blood diseases - and their
families from Ireland, Britain and throughout Europe.
They provide a unique programme of adventure, activities and fun
- backed by the medical world - which helps the children regain
their confidence and self-esteem and has become internationally
recognised as having a profound and positive impact on their lives.
The medical world calls the programmes 'therapeutic recreation',
but they like to call it 'Serious Fun'.
After taking part in one of their programmes, the most important
feeling the children go home with is the reassurance that happiness
is not just for healthy people. Everyone deserves to have fun.

SendMoreFamilies.com is a website set up
by us here at Avonmore, to help explain our exciting fundraising
programme and to provide a quick and easy way of donating (all you
have to do is click on the 'Donate Now' button on the homepage of
this website).

Between now and 2011, we are committed to raising financial
support of about €2m for Barretstown, so that we can send lots
more families to the camp.

It has been proven that when a child has been diagnosed
with a serious illness therapeutic recreation helps to rebuild
confidence, trust and self esteem for both the child and their
family. Avonmore is a brand famous for helping families across
Ireland enjoy fresh nutritious products. Therefore our decision to
work with Barretstown is a logical one and we look forward to
supporting the organisation with the long term objective of raising
€2m to help send more families there.

We will be updating the site regularly with lots of new fun things
but most importantly with how much we have all raised together, so
don't forget to check in with us every few weeks!